
ORDER UP YOUR MARKET SHARE & CONTROL COSTS WITH MENUTRAK™
The Opportunity
Creating customized beverage menus for restaurants is a task that many wine and spirit distributors view as a necessary evil. Menus are essential to the business, but because of the amount of work involved, and the difficulty in recovering supplier allowances, and the unknown return on investment (ROI), they are viewed as a significant cost center. Production time, errors and corrections, and a lack of detailed tracking information to qualify for supplier bill-backs and cost recovery authorizations make menu creation a true “glass is half empty” proposition. Despite this perception, the opportunity to improve is cause for optimism.
The MenuTrak™ Solution
MenuTrak™ software from OnTrak™ can help change your perception of menu creation and turn it into a real opportunity for market growth and increased profitability. MenuTrak provides an easy-to-use, automated way for you to create menus and the tools you need to make them work effectively for your business. With advanced tracking capabilities and improved order and production efficiency, the “glass” of your menu operations will go from half empty to brimming with opportunity.
A Powerful Tool For Beverage Menus
MenuTrak™ is a paperless, Web-based software tool that enables alcohol beverage distributors to more effectively manage the ordering and production of custom beverage menus. It provides seamless interaction between sales, graphics department, and distribution throughout the menu creation process, including computer-generated order forms, menu templates for sales reps, pre-sorted electronic orders, and automatic cost recording for print shops.
MenuTrak™ drastically improves operational efficiency on multiple levels. It increases your profitability by minimizing errors and reproofs, and capturing crucial data to ensure full compensation from suppliers and maximum performance from your sales team. In addition, the ability to create targeted menus more quickly means that you can better navigate changing conditions to be more competitive and build market share. All of this is available to you right now, with minimal set up and implementation downtime, so you can start optimizing your menu creation process ASAP.
MenuTrak™ allows you to create effective menus more efficiently to improve ROI and grow your business.