November 15, 2012 | POS Tracking Software

What Are You Trying to Accomplish with POS Marketing Initiatives?

As I look back at our blog entries, whitepapers and marketing literature, we may not have been specifically clear as to what we are trying to help you achieve with your Point-of-Sale (POS) Marketing initiative and materials.

November 12, 2012 | POS Tracking Software

How to Fight Showrooming – And Still Do Effective POS Marketing

Most of our blog postings center on point-of-sale (POS) marketing management – aka POP, Shopper Marketing, or some other name or acronym you prefer to use to describe your marketing at-retail initiatives.

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