Blog

August 25, 2014 | Blog

POS Marketing Topic: POS Waste Reduction — What’s it Worth to You?

In order to determine the value of any software that is designed to reduce the costs of your Point-of-Sale (POS) marketing materials, and speed your POS to market, it is important to know just how much wasted POS actually costs.

August 15, 2014 | Blog

POS Marketing Topic: Think You’re Too Small to Advertise?

Our customers, who supply or distribute malt-beverages and wine and spirits products, rely first on POS marketing, second on social media and some mobile, and third on traditional word-of-mouth-marketing (WOMM) to promote their brands.

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