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Blog

3 Observations About Winning at-Retail in Today’s Changing Market

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December 6, 2019

Blog

Three Strategies for Standing Out in an Increasingly Crowded Retail Environment

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October 11, 2019

Point-of-Sale Marketing

September 16, 2014 | POS Tracking Software

Getting Started: Tracking and Measuring Your POS Marketing Activities

Elected officials, managers, educators and historians rely on this 6-word phrase to explain changes in their approaches to issues and problems of all sorts.

September 2, 2014 | POS Tracking Software

Point-of-Sale Marketing: Promotion or Advertising?

My current read is the excellent, but somewhat dry, book from POPAI, called “Marketing at-Retail: Understanding, Influencing and Winning Today’s Shopper.” I encourage you to check out the POPAI or Amazon websites to learn more.

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