Supplier Bill-Back Recovery
The importance of Managing POS Marketing for Carbonated Beverage Bottlers
Read PostApril 20, 2023
Blog
February 3, 2021 | Blog
Looking ahead to – and preparing for – a bright 2021
Surveys indicate the consumer wants to spend some of those trillions – and one of the top activities consumers have said they’re looking forward to spending money on is dining out. The US consumer, suffering from COVID-fatigue, is looking forward to patronizing both fast-food and gourmet-fare establishments alike and every type of restaurant in-between.
March 22, 2018 | POS Tracking Software
POS Marketing - Supplier Bill-Back Recovery - Are You Leaving Money on the Table?
A large beer, wine and spirits distributor, and an OnTrak Software customer, recently told us about an experience they had with one of their alcohol beverage suppliers regarding tracking and claiming bill-backs.
March 20, 2018 | POS Tracking Software
POS Marketing - Supplier Bill-Back Recovery - Strategy, Tactic, or Both?
We recently were told by a manager at one of our new customers that he had been assigned to work on strategic projects for the company. One of those projects was a system to claim and recover supplier bill-backs. Lucky he had OnTrak.
February 7, 2018 | POS Tracking Software
A New Tool for Wine Distributors — Custom Beverage Menu Software
Wine distributors often spend a small fortune on what we classify as “POS” — Point-of-Sale marketing materials. Distributors use beverage menus to attract the consumers to purchase your brands. Wouldn’t you like to know that the investments you are making in “POS” are giving you a great return?
February 15, 2013 | Blog
POS Marketing Management - OnTrak Customer Success Stories (Part 2)
In Customer Success Stories - Part 1 our customers described the point at which they realized or decided that they needed a system to manage and control their Point-of-Sale (POS) Marketing Communications processes; and the problems they have avoided now that they have an automated POS Tracking solution.
February 11, 2013 | Blog
POS Marketing Management - OnTrak Customer Success Stories (Part 1)
We’re going to share with you some of the reasons why our customers decided to subscribe to our Point-of-Sale (POS) Marketing Communications Management Software.
February 28, 2012 | Blog
Point-of-Sale Marketing Promotions - A Means To An End
The primary goal of any Point-of-Sale (POS) marketing promotion should be to generate mores sales, period.
January 30, 2012 | Blog
Beer Business Daily Predictions — The Impact on POS Marketing
In a recent edition of Beer Business Daily, Harry Schuhmacher discusses “What’s in Store for 2012?” While primarily focused on the beer industry, Schuhmacher’s predictions for 2012 have relevance to a much broader audience. So whether you’re a beer, wine or spirits distributor or a supplier, there’s much here to learn.
May 3, 2011 | Blog
A Big Payoff for Wholesale Beverage Distributors and Suppliers
This year at WSWA 2011, OnTrak Software was pleased to talk with numerous suppliers about how wholesale distributors could improve their bill-back recovery by providing better information on where and when the supplier’s brands are being promoted.
April 17, 2011 | Blog
How Distributors Can Guarantee 100 Percent of Supplier Bill-Backs
As we go through tax time once again, it brings to light a unique analogy for wholesale beverage distributors.