One Blog |September 13, 2018 | POS Tracking Software

OnTrak Software to Unveil Enhancements to its Popular PermaTrak POS Management Product at NBWA 2018

Denis Clark

OnTrak’s PermaTrak Software Helps Beer Wholesalers Manage Permanent POS Inventory, Reduce POS Marketing Costs, and Analyze the Effectiveness of POS Marketing Placements

OnTrak Software to Unveil Enhancements to its Popular PermaTrak POS Management Product at NBWA 2018OnTrak Software will unveil the latest version of its permanent POS management software at this year’s National Beer Wholesalers of America (NBWA) Annual Convention in San Diego.

Exhibiting September 24-25 in Booth 315, OnTrak will demonstrate the enhanced features of PermaTrak, its permanent POS management software. PermaTrak controls permanent POS inventory from receipt, to order, through picking and placement; creates a real-time photo catalog for the sales team; tracks location, POS costs and retail value; and assists with compliance to local regulations. Recent upgrades and improvements include:

  • Enhanced user experience throughout the system

  • Executive dashboards with improved visualization of POS information

  • Enhanced business intelligence capability which allows users to “drill down” into database information

  • Usability improvements which give quick access to inventory management functions

Other products OnTrak will feature in the showcase include the following solutions designed to help beer wholesalers better track, measure and manage their investments in printed POS marketing, draught beer line cleaning, and tap handle survey activities:

SignTrak — Manages the custom POS signage process - order, production and placement; eliminates reworks and speeds time-to-market; tracks and lowers POS costs and helps prove supplier marketing allowances.

LineTrak — Tracks verification of draught system compliance; provides line cleaning assignments and scheduling with GPS vehicle tracking; monitors general survey question responses. LineTrak includes Tap Handle Survey tools to gather market intelligence and maximize tap presence in restaurants and bars.

A Special Pricing Incentive for the NBWA Convention

Distributors who visit OnTrak in Booth 315 will qualify for a special NBWA pricing incentive: Receive a one-time $1,500 credit for each product purchased. In order to qualify for the incentive, a distributor can sign up at OnTrak’s booth at the convention or submit a demo request prior to 9/24/18 at

About OnTrak Software

OnTrak Software is a marketing technology company which delivers innovative software solutions to track, measure and manage point-of-sale (POS) marketing efforts as well as draught line cleaning and tap handle survey activities. OnTrak enables sales, marketing, print shop and warehouse personnel to monitor their investments in custom signage, permanent POS, menus, beverage samples, line cleaning and tap handle surveying. Visit

Todd Grote


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To request a live, 30-minute demonstration of our POS Tracking and Line Cleaning Software, please call our product experts on 513-936-4041, or click the button and select the one or more products from the following list:

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PermaTrak - Permanent Signs and Displays

SignTrak - Custom Printed Signs

LineTrak — Line Cleaning and Tap Handle Surveying

*Integrated reporting and analysis tools are included in each of our POS Marketing software solutions

Request a Demo

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Over 100 Beverage Distributors Trust OnTrak solutions.

OnTrak is a Proud Member of:
Wine & Spirits Wholesales of AmericaNational Beer Wholesalers Association Path to Purchase Institute

Hundreds of Beverage Wholesalers Use OnTrak's SaaS Tools

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    OnTrak Software - POS Tracking, Line Cleaning and Tap Handle Survey Software - 2017 from OnTrak Software

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